Using AI in SEO to Improve UX
Search engine optimization (SEO) is a term that gets thrown around a lot. It is no longer a hip, mysterious thing. Many people know what it is and numerous large companies already have a well-developed...
View ArticleWhat is Ruining Your E-Commerce Conversions?
Your company has set up an e-commerce website to advertise your product and make it convenient for customers to make purchases. You have to keep these products moving to ensure the revenue keeps...
View ArticleWhy Does SEO Take So Long?
You’ve done your research, looked into a few different SEO companies, and found one you believed had the experience and expertise to push your website right to the top of the search engine rankings....
View ArticleRemarketing: What It Is and Why You Need It
To put it simply, marketing has one single purpose: to get more sales. That’s not exactly a ground-breaking revelation, I know, but we need to say it to set the stage for the discussion and understand...
View ArticleSEO for the Holidays
Before you know it, another holiday season will be upon us. You may have already started preparing for your own personal holidays—buying gifts and putting out holiday decorations—but what have you done...
View ArticleSEO Trends to Look for in 2018
It’s hard to believe that there are just a few weeks left in 2017. How effective were your SEO strategies and initiatives? Were they better or worse than expected? Similar to other areas in the tech...
View ArticleHow We Increased Our Blog Traffic by 284%
A blog can be a powerful marketing and lead-generation tool that also contributes to a stronger presence in the search engines. At the same time, it can be a drain on your time and resources that hangs...
View ArticleTo Pop Up or Not to Pop Up
With all the websites out there, you’ve likely by now stumbled upon a few riddled with frustrating pop ups. These sudden, unwelcomed blurbs asking if you need help, to subscribe or to download a...
View ArticleThrowback: Old Online Trends That Have Gone Stale
If you work in any technology-based company or sector, you know things are always changing. What was standard practice and trendy and new one day or week becomes outdated and ineffective the next. As...
View ArticleSchema Markup: What, Why, and Wherefore
Schema markup. What is it? Where did it come from? And do you need it? To address that last question first, let’s put it this way: Do you run an ecommerce website? You need it. Does your content focus...
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